Rocketboom Every Day

I'm addicted to my daily dose of Rocketboom and you should be too.

Rocketboom is a videocast (or vblog) out of New York on all the latest tech, world news, and oddball topics that they care to air for three minutes each day. It can be viewed on an iPod (Steve Jobs views Rockboom daily, shouldn’t you?), on a PDA and on a monitor.

Videocast sounds complex, but video’s been on the web for years. Now more web-uses have high-speed access and so that web content producers can take advantage of this medium. A videoblog, sometimes called a vlog or vog, is quite simply a weblog that includes video. The great thing is that anyone can create a videoblog -- all you need is a camera, computer, Internet access, and a blog.

Here’s what Rocketboom says about their videocasts (maybe a great way for company’s to market and for organizations to get the word out) :

”Instead of costing millions of dollars to produce, Rocketboom is created with a consumer-level video camera, a laptop, two lights and a map with no additional overhead or costs. Also, Rocketboom is distributed online, all around the world and on demand, and thus has a much larger potential audience than any TV broadcast. However, we spend $0 on promotion, relying entirely on word-of-mouth, and close to $0 on distribution because bandwidth costs and space are so inexpensive. While TV programs have traditionally been uni-directional, Rocketboom engages its international audience in a wide range of topical discussions.”